Netflix is a provider of on demand video streaming over the internet and a by mail DVD distribution service. The company was established in 1997 with its headquarters in Los Gatos, California. Just ten years later Netflix announced that it had delivered its billionth DVD. And then in 2011 Netflix had 23.6 million subscribers in the United States and 26 million worldwide. According to a 2013 report by Sandvine, Netflix is the biggest source of North American downstream web traffic, at 32.3%, and registered 28.8% of aggregate traffic.
Netflix's online streaming is so popular that it has started to create it's own content for it's site. In March 2011 Netflix released its plan to start airing it's original content beginning with the political drama House of Cards which debuted February 2013. Since then Netflix has picked up two seasons of Lillyhammer a season of Arrested Development (with talks of doing another), and two more original shows Hemlock Grove and Orange is the New Black. All three of Netflix's original shows have been approved for more seasons.
The state of television certainly is taking an interesting turn with full series being created or revived solely for viewing on the internet. This system seems to be going well, but everything could change for the better or worse once Amazon makes its play at the online TV and Movie streaming business.
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