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With its usual lack of understanding of user needs or wants Microsoft has come up with probably one of the worst product launch campaigns in the annals of advertising.
In consonance with their overbloated, indigestible and socially irresponsible practices, Microsoft launches Windows 7 by partnering with Burger King and offering a "Windows 7 Whopper"!
With over 2500 calories, this obesity and artery clogging, hormone-laden, environmentally devastating promotional campaign will probably (and hopefully) do as much harm to Microsoft and its shareholders as they have inflicted upon users for over 3 decades.
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What's up with the 7's? do they just want to up-one the famous 666 you know who? That would be bestial.
1 comment:
I agree this is a a horrible campaign, although from what I read it is predominately a Japanese campaign and they have a knack for the quirky.
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