Thursday, December 3, 2015

The Berrics Push Editing Contest

There is a contest that was put on by a skate company called The Berrics. The contest, called the Push Edit, asked those participating to download some footage of skateboarding and re-edit the footage into a video. There were no directions besides this. Participants were allowed as much creative freedom that they wanted.

I've been working with action sports filmmaking since I was in the 8th grade. I've done both snowboarding and BMX bikes, but never skateboarding. However these different types of action sports for the most part had a pretty straight forward recipe. This involved weaving lifestyle shots with scenes of tricks being performed. The focus of the film was on the tricks, as these represent the most interesting thing in an edit. Here's an example of one of my short edits that I made two years ago: 

Reverse Apathy from Wendell Frink on Vimeo.

To me, this is the way to go with action sports videos. It gives a nice combination of lifestyle and trick shots, with a majority of the clips being of tricks. With the Push Edit contest, many contestants entered in their films but emphasized lifestyle shots in slow motion, heavily edited trick shots, or had more lifestyle shots than trick shots. This really took away from the part that mattered: the skaters performing their tricks. Here are several examples:

The Berrics Push Edit Submission from Andrej Bucalo on Vimeo.

Now I'm not knocking these individual's ability to edit, just commenting on the fact that these videos are emphasizing the wrong parts of the video which make it difficult to follow and less like a skate film.

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