WELCOME!

Welcome everyone!. The following project structure is intended to provide you with a methodology to be both specific and help you track the progress and meet your milestones. Since individual projects vary widely some points might not apply. However, you can use it as a roadmap to define/clarify your goals and go back to it frequently and methodically.

It has four distinct phases:

DISCOVERY

This phase helps you understand the big picture and the opportunity to achieve the main goals of your project; to take an idea from conception to completion in the most effective manner.

Brainstorming, sketch scenarios, analysis and feasibility assessments.

Define the requirements, scope, timeline, budget (your time and resources) and benchmarks for the project.

Synthesis:

• Produce a final script with the discovery result.
• Develop a production plan and a storyboard.
• Present a timeline and a budget estimate.

Don't be afraid to make mistakes! invent associations, structures, forms, silences, sounds.

DESIGN

During this phase, create the look and feel of the story. Develop the story requirements, the creative components, the technical design and the infrastructure that supports the project.

Creative Design:

• Storyline and character creation
• Script
• Storyboard
• Art Direction
• Audio Design
• Production Design

Technical Design:

• Equipment requirements
• Set/backgrounds/location/plates
• Lighting diagrams
• Special efx design
• Models, costumes and makeup

PRE-PRODUCTION

Develop and integrate all the creative, technical and information components.

• Research, research, research!
• Location Scouting
• Set design
• Casting
• Graphics, 3D video/audio production needs
• Technical integration

PRODUCTION

• Lighting
• Rehearsals
• Systems testing
• Problem resolution 
• Cinematography
• Sound

POST-PRODUCTION

• Media Management
• Editing
• Sound Mixing
• Color Correction
• VFX
• Title Design

DEPLOYMENT

Live environment:

• Projection
• Audience Test performance and feedback

• Implement promotion/communication strategies

Showtime!

That's all folks!

1-Quality: the true nature of things, the peculiar and essential character

All Illustrations custom made by Rich Powell