Super Bowl Commercial

Seeing that the Super Bowl is this evening, I thought that I would write about a commercial. Some of the Super Bowl commercials are usually the best commercials of the year. I think they are sort of expected to seeing that the average cost of a 30-second ad during the 2013 Super Bowl costs approximately $3.8 million.

One of the best commercials that I have ever seen made its debut during the 2011 Super Bowl. It was titled "The Force" and it was a Volkswagen commercial for the new 2012 Volkswagen Passat. The commercial shows a little boy, dressed in a Darth Vader costume, pretending to use the force. The boy attempts to use the force on a stair master, a dog, a washing machine and a baby doll. The boy's father then pulls into the driveway with his 2012 Passat. The little boy rushes out and tries to use the force on the new car. All of a sudden the car turns on and the boy seems shocked. The commercial then shows that the father turned the engine on remotely using his keys. Even though the little boy was wearing a Darth Vader mask, you could still see how stunned and surprised he was.

The reason why I love this commercial is because it is a Star Wars parody. There are no words and it is a very simple commercial but it advertises the product very well. I also really enjoy how throughout the entire commercial, the Star Wars music is playing in the background. "The Force" is a great commercial that I can watch over and over and still laugh at the end.