This rise in popularity has been a cause for concern among the FAA (Federal Aviation Association), as drones are still mostly unregulated. Drone companies such as DJI, 3DR, Parrot, etc. have been ramping up production in hopes of a successful holiday season. They have been making deals with distributors such as Costco, Sam's Club, Walmart, Amazon etc. to make the purchase of drones more available.
With the recent rise in drone popularity many people and organizations are calling for regulations to be placed on drone use. Drones have already been in the news with cases such as one landing on the white house lawn and another almost colliding with a commercial aircraft.
Currently there are very little regulations placed on drones and their operators, with very little room for punishment for misuse. There are no licensing or registration standards, with the only current laws being that they must not fly above people and must stay in the pilots line of sight. I fully expect more strict laws to be created soon.